I Do This 4 Jay-Z

4Jay-Z cover

If someone asked me who would I do PR for? I would pick my idol Jay-Z. Not even that, I would love to work at his label Roc Nation. Just the thought of representing the hip-hop legend is insane.

This 4Jay-Z mixtape created by the greatest DJ I know, Lissa Monét, is a collection of some of Jay-Z’s amazing records. This isn’t just piled up and mixed kind of mixtape, Lissa Monét carefully chose these tracks because when you listen to the mixtape you can hear how much Jay-Z evolved as an artist.

My dream job is to work at a music label, and after I finished my CCPR program at Centennial in 2013, I can finally go after that dream!

“This 4 Jay-Z mixtape isn’t really about the hits, because we can play Jay-Z hits all day, its essentially about the lyrical versatility and growth of an artist who wasn’t ashamed of where he came from and wasn’t afraid to push boundaries do the impossible and keep people thinking.” ~lissa monét

A Grand CCPR Four Months at Centennial

A Grand CCPR Four Months at Centennial

I can’t believe four months have already passed by during my time at Centennial College! It feels like just yesterday when I was sitting in the corporate communications and public relations (CCPR) orientation with Barry Waite and a room full of PR hopefuls.

Coming into CCPR, I had knowledge in digital marketing with Roots, XTM Inc., connecting with brands through blogging, and developing relationships with the media. I was looking for a career and applying to PR agencies with no real PR past was a struggle.

I had a vision on where I wanted to go after finishing the program, but after the hardworking four months and PR exposure, my vision is changing. I got exposed to media relations, learning the corporate language of PR, how to properly edit Canadian Press style (#PAOLO), and putting together a charity event with no budget. Yup, all this and much more in just four months! CRAZY!

Some of the highlights of my first four months were:

One Night Kickoff – Girls On The Run Ontario Charity Launch

CPRS Passport to PR

UNIFeist: Feist Album Launch & Tour (four month project)

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